The Asphalt Life Podcast: Episode 5

Homeowner Financing

Atlas Roofing
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Ready to get into the financing game? In this episode, Tiara shares clips of her webinar with Wade Davis, national contractor programs specialist for Atlas Roofing, and Dave Segur, national sales manager at GreenSky, a leading provider of consumer financing. The trio discuss how financing can help roofing contractors win more (and bigger) jobs and also answer some of the most common questions.

Watch the webinar in its entirety: https://asphaltlife.atlasroofing.com/article/how-to-offer-homeowner-financing-webinar

The Asphalt Life Podcast - Ep. 5
Homeowner Financing

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Episode host:
Tiara Searcy, content and digital marketing manager for Atlas Roofing

Episode guests:
Wade Davis, the contractor whisperer
Dave Segur, wizard of finance

Contact info:
wdavis@atlasroofing.com or 919.685.7217
david.segur@greenskycredit.com or 404.832.4146

Financing 101 For Contractors:
https://asphaltlife.atlasroofing.com/article/financing-101-for-roofing-contractors

Topics covered:
(2:17) Buying characteristics of the perfect homeowner
(3:30) Types of homeowners and scenarios
(9:16) Homeowner financial realities
(11:34) Contractor realities
(14:54) The problem solver
(17:35) Scripting for contractors/how to win the job
(20:10) The price fighter
(23:53) The affluent homeowner
(28:21) Insurance claims + GreenSky financing
(32:13) Getting the bigger jobs
(32:33) Types of financing
(34:30) How to get started + contractor resources